Technology
WordPress
PHP
MySQL
Abundant Art is a UK based cross-arts platform that caters to art patrons from all over the Globe. It’s one of the most trusted platforms that creates a bridge between the audience and the artists.
The mission of Abundant Art’s digital space is to create a cross-culture platform where artistic expression can be showcased and appreciated.
Art
Wordpress, PHP, MySQL
UK
A business needs the right partner to bring the visions into reality. Abundant Art was facing a set of challenges that hindered their growth. Here are the challenges they faced:
The platform was managing a lot of different data that includes articles, product details, multimedia and event details as well. Those data were not structured in a right way. Now disorganized data not only creates a management issue, it also frustrates the users as they struggle to find relevant information promptly.
They needed to display the creative arts in their full glory. It needed to be visually compelling without compromising the original look of the art.
Although videos are an essential component of the platform's content, there were insufficiently effective tools for uploading, organizing, and displaying videos in a smooth manner in the current configuration.
The outdated CMS was not only difficult to navigate but also limited in functionality, making regular updates and content additions time-consuming.
Abundant Art’s aim is to connect with premium users who prefer high-quality content combined with superior functionality. Their existing platform or ways were falling short to meet the target audiences’ expectations.
The old website design was outdated with an unintuitive navigation. It was quite a frustrating experience for the users and the bounce rate was increasing.
Slow loading times and frequent performance bottlenecks hampered the overall usability of the platform, negatively impacting user engagement.
The platform required integration with third-party tools like CRM systems for better operational efficiency, but the existing setup was incompatible.
To address these challenges, Dignexus implemented a range of tailored solutions that redefined Abundant Art’s digital capabilities:
We completely restructured the website’s architecture to create a scalable and organized framework. This ensured smooth navigation and provided a solid base for future enhancements.
By adopting modern technologies, we improved the platform’s overall functionality, ensuring a robust and secure digital experience.
A fresh, aesthetically pleasing design was introduced to make the website visually appealing. This not only enhanced the platform’s brand image but also captured the attention of premium users.
We integrated a state-of-the-art content management system that allows the client to add, edit, and manage content effortlessly without requiring technical expertise.
The website’s structure was optimized for search engines, improving its visibility and driving more organic traffic to the platform.
The outdated tech stack was upgraded to PHP, Laravel, and Bootstrap. These modern tools provided a reliable backend, faster performance, and a responsive frontend.
We focused on improving user interaction by implementing intuitive navigation, clear call-to-action elements, and seamless content accessibility.
CRM and other essential third-party tools were seamlessly integrated into the platform, enabling efficient operations and better user management.
WordPress
PHP
MySQL
The transformation of Abundant Art’s platform resulted in significant improvements across various aspects:
With the revamped architecture and CMS, managing data and content became a streamlined process. The client can now handle updates and uploads with ease.
The optimization of the technology stack and performance tuning ensured rapid loading times, providing users with an uninterrupted browsing experience.
The modern design, coupled with enhanced functionality, attracted more users and encouraged them to explore the platform in depth. Premium users, in particular, appreciated the tailored experience.
Users expressed satisfaction with the intuitive interface and smooth navigation, resulting in a notable increase in repeat visits and time spent on the platform.
We are experienced professionals who understand that It services is changing, and are true partners who care about your future business success.