case study

Nova Design Build

The Client

Nova is a leading name in the home improvement industry, offering high-quality, innovative solutions to enhance living spaces. Despite their expertise, they faced challenges in boosting online visibility, engaging potential customers, and driving conversions. To bridge this gap and achieve sustainable digital growth, they partnered with Dignexus for a strategic SEO overhaul.

Industry

Home Improvement

Tech Stack

Wordpress, PHP, MySQL

Country

US

The Challenges

  • Low Online Visibility

    The website was not ranking for essential industry-related keywords, making it difficult to attract potential clients.

  • Outdated or Insufficient Content

    Lack of fresh, informative, and engaging content reduced search engine relevance and user retention.

  • Poor Mobile Usability

    The website was not optimized for mobile users, leading to a high bounce rate and suboptimal user experience.

  • Weak Local SEO Presence

    Ineffective local SEO efforts resulted in missed opportunities to capture regional clientele.

  • Technical SEO Issues

    Problems such as slow loading speeds, broken links, and missing structured data affected search engine indexing and performance.

Solutions We Provide

  • Keyword Research & Optimization

    Conducted comprehensive keyword analysis to identify high-impact search terms related to turnkey construction services.

    Optimized meta descriptions, title tags, headers, and content to enhance search rankings.

  • Content Strategy & Enhancement

    Created compelling, industry-specific content including service pages, case studies, and blog posts.

    Implemented a content calendar focusing on construction trends, project management insights, and company updates.

  • Mobile Optimization & UX Improvements

    Redesigned the website for seamless responsiveness across all devices.

    Enhanced page speed and streamlined navigation for an improved user experience.

  • Local SEO Enhancements

    Optimized Google My Business listings with accurate NAP (Name, Address, Phone) details.

    Encouraged satisfied clients to leave reviews, strengthening credibility and local search rankings.

  • Technical SEO Upgrades

    Fixed broken links, duplicate content, and missing metadata.

    Implemented schema markup and submitted an XML sitemap for better indexing.

  • Analytics & Performance Monitoring

    Integrated advanced analytics tools to track performance, engagement, and lead generation.

    Conducted regular audits to refine strategies and sustain long-term growth.

Technology

WordPress

PHP

MySQL

Results

  • Significant increase in qualified leads due to improved keyword targeting and user-focused landing pages.

  • Higher conversion rates achieved through optimized local landing pages and a refined content strategy.

  • Boosted organic traffic, attracting a more relevant audience and increasing brand visibility.

  • Enhanced search engine rankings, positioning Nova as a competitive force in the home improvement sector.

  • Maximized ROI, reducing acquisition costs while substantially increasing customer engagement and profitability.

Transform Your Home Improvement Business with Proven SEO Strategies!

Nova Design Build skyrocketed its online visibility, boosted conversions, and dominated local search results with our strategic SEO solutions. From keyword optimization to technical SEO fixes, we delivered measurable results that enhanced their digital presence and ROI.

Ready to achieve the same success? Partner with Dignexus today and take your business to new heights!

Contact us now for a free consultation!

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Our Location
  • Maclean House, 4th Floor, 4E, EN 13, Salt Lake, Sector V, 700096 ( Near Webel More)
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  • Support: +91 99031 11057
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