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How to Measure the ROI of a Website Redesign
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Being one of the significant investments that a company may enter into, redesigning takes immense time, effort, and resources. Though the immediate after-effects of a redesign can be quite evident through enhanced aesthetic appearance and functionality, the million-dollar question still remains: how do you measure the ROI from a website redesign? Understanding ROI calculation is […]
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Modernizing Your Travel Website: The Key to Staying Ahead in a Competitive Market
Do you know 88% of your online website visitors might never return if they have a bad first impression? Like any other major industry, the travel industry is fiercely competitive. Online travel companies and businesses related to travel industries are fighting tooth and nail to find their footing and vying for the attention of users. […]
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Demand Generation vs. Lead Generation: The Key Differences and How to Combine the Two
Overview of Demand Generation vs Lead Generation Demand generation and lead generation are two separate but affiliated marketing operations. They aim to induce good leads for the deals channel. Both the demand generation and lead generation are considered part of the larger B2B marketing strategy. Demand gen and lead gen take a significant place in […]
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Freelancer vs. Agency: Which Option Fits Your Marketing Goals?
The web world and evolving digital marketing scenario is a dynamic one. A new technology or a new method is getting traction every now and then. Companies are grappling with multiple choices. There are top-notch freelancers out there to take care of your business needs especially the technical ones. On the other hand, professional agencies […]
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Strategic Web Solutions: The Key to Scaling Your Start-Up Effectively
Are you thinking about scaling your start-up? Congratulations on taking another step towards building a successful brand. We know you have the capability, ambition, and drive to make it work. However, you need to make some strategic decisions as well to scale your start-up effectively. Your online presence is one of the most important factors […]
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Case Study: Transforming Local Businesses in Kolkata with Effective Web Design
Start-ups are not a new euphoric concept anymore as we already have talked a lot about business growth, marketing strategies, business models, and overall startup culture. But the most relevant yet ignored sector is the Solopreneur business model. Now the widespread misconception about solopreneurship is, it is a ‘do-it-all’ by yourself or ‘DIY’ model where […]
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Optimizing from SEO to Social: Unlocking Maximum Results with Our Unified Digital Marketing Strategy
How Should I Create an Effective Digital Marketing Strategy in 2024? We are sure this question must have been bothering you from day one of this New Year. Yeah, since it is just the beginning of the new financial year, it is okay to consider 2024 as a New Year for the business owners. How […]
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Small Business, Big Results: Rely on Top SEO Company in Kolkata, India
The small business scenario has changed over the last decade. The traditional ways of business are not completely obsolete but most businesses have adopted digital ways to grow and reach others. Let us look into a few data. Data and Stats on the Small Business Growth The growth of small businesses or the rate of […]
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Is Your Small Business a Target? Essential Cyber Safety Tips to Know
In the modern digital world, where businesses significantly depend on technology, maintaining online safety has become a need rather than an option. Regrettably, cybercriminals are increasingly focusing on small businesses; therefore owners must be extremely cautious about cyber protection. The figures are of cyber risks and cases are concerning. Small businesses are twice as likely […]
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Why Choosing the Right Software Engineers is More Valuable Than Capital for Your Business
In the contemporary, fast-paced globe, the victory of companies relies on having highly qualified software engineers. The right software engineers can make an important distinction in the victory of corporations. Professional and acquainted software engineers are vital for the technological infrastructure. They are qualified to build visionary solutions and optimize procedures. In this blog post, […]
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Big Data Management: A GraphQL Success Story with Dignexus
Managing massive amounts of data effectively is a major challenge many firms face in today’s data-driven environment. One of our clients was having trouble managing large amounts of data and came to Dignexus for assistance. Our technical team used GraphQL to create a thorough plan that streamlined data management and opened up new opportunities for […]
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Amplify Your Online Sales with Dignexus SEO Services: Unlock Maximum ROI
In today’s digital age, having a strong online presence is crucial for the success of any business. With millions of websites vying for attention, it’s essential to implement effective strategies to stand out from the competition. Search Engine Optimization (SEO) is a powerful tool that can significantly impact your website’s visibility and drive more targeted […]
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How to Choose the Right Digital Marketing Agency
Choosing the right digital marketing company India can be difficult, to say the least. There are so many different agencies out there, and each one is unique in its way. These days it’s essential for businesses in India, especially in Kolkata to have a well-rounded marketing campaign that incorporates both traditional and digital marketing strategies. […]
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How Website Design Can Make or Break the SEO for Startups
These days business owners don’t simply wake up and head to their business. They have an entirely new aspect, i.e., their online bottom-line. In today’s competitive world, websites are one of the most significant revenue-generating channels out there. However, a site can be effective only if it is visible. On the other side, if a […]
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Top 10 ASO Errors That Even Big Brands Make
Technology has radically revolutionised the products that are sold today as well as how they are sold. Today, innumerable businesses worldwide are developing and marketing mobile applications for the increasing number of global mobile device users with access to ancillary services like high-speed internet to explore the capacity of their mobile phones. As a result, […]
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Google I/O 2021: All the New Features Coming to Google Maps:
Introduction: With Google being the market leader amongst global search engines, its lion’s share is undeniable. Market research study infers that Google accounts for 86.6% of all the search engine market. Now, with such a corporation of scale, Google continues to dish out the newest features to make itself more user-friendly and get it accepted […]
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How to Increase Your Business Growth With the Right Marketing Tactics
As an owner, you are the chef of your restaurant. If you serve Japanese, none will expect pizza from your store. This is exactly how marketing works. Moreover, you don’t need to know every marketing tactic out there. However, if you plan to become the best in your niche, it is definitely a compulsion. The […]
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Why You Should Go for a Digital Marketing Agency for Google Ads Management
The race for reaching the top of a google search has pushed digital business executives to ponder out of the box and find the best possible solution to cope with the ever-changing Google algorithm. In this battle of dollars, SEO and PPC are the most competitive factors that accumulate the traffic. As SEO is a […]
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The Present and Future Role of Audio Content in SEO
The introduction of voice search paved all its way back in 2010 when IBM introduced their voice system. IBM’s Watson is a powerful voice recognition question-answer computing system. In fact, the super-intelligent, thinking, and speaking robot was able to beat Trivial grandmasters. However, in the following year, Google came out with its voice search while […]
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How Has This Pandemic Opened New Doors for Small Businesses and Startups to Gain an Online Presence?
Introduction: The COVID-19 pandemic’s travails have been far-reaching and insurmountable till now, shrouding the entire world in misery. While the death tolls continue to mount, and the impact-curve continues to rise, respite seems far-flung as the innovation of a potential vaccine is still immersed in uncertainty. This pandemic has caused economies of scale to topple, […]
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Digital Marketing and Small Business: The Perks of Outsourcing
Do you think you do not need online marketing just because you are a start-up? Are you looking for someone to take care of all your online marketing? Before we start talking about the whole digital marketing scenario in detail, you need to understand one simple fact. In this digital era, if you do not […]
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How Can This Social Distancing and Quarantine Phase Improve Your Self-image and Boost Your Business?
Introduction: This home quarantine was definitely not on your cards. But you could end up taking advantage of it and land yourself an entrepreneurial opportunity if you are keen enough to try something new. Investing your time in digital marketing, content marketing, blogging, app development, and the like could prove to be useful to you […]
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How to Generate More Revenue From Your Web Application Today?
No wonder that you have invested almost all your savings and cracked your brain to get the best designed web application with quality content. But alas! No sales. Your web app might have got plenty of traffic generation but hardly any revenue generation at the end of the month. This is the case with so […]
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